Press & News

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How Mass Personalization Can Transform Fuel Retail

February 6, 2017 — Convenience Store Petroleum

Upside offers specialized discounts on fuel and other gas-station purchases to the District of Columbia, Maryland and Virginia markets. According to Alex Kinnier, co-founder of Upside Services, Washington, D.C., the app was inspired by the ability of e-commerce technology to level the playing field between retailers…

Convenience Store News

New Apps Seek to Revolutionize Gas Buying

January 11, 2017 — Convenience Store News

Upside operates differently from other fuel-savings apps by offering its services to one gas station in each geographic cluster, making it harder for competitors to know what the true price of gas is at the station. Additionally, it offers a different discount to each user, reducing the possibility of a price war occurring, according to the report…

Chicago Tribune Logo

Savings app Upside pits gas stations against one another

January 1, 2017 — Chicago Tribune

“People will drive out of their way to save money on gas, even if they have to spend extra money on gas to get there,” said Jeff Lenard, vice president of strategic initiatives at the National Association of Convenience Stores, a trade association for gas stations. “It’s a great feeling among consumers to take control of something they previously didn’t have control of…

Business Times Logo

Savings app Upside pits gas stations against one another

December 27, 2016 — Business Times

Upside negotiates discounts on the price of gasoline sold at individual stations and posts them on a map accessible from a smartphone app. Users claim their savings by taking a picture of their receipt, much like the mobile check-deposit services many banks now use…

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New savings app pits gas stations against one another

December 25, 2016 — The Washington Post

With the exception of credit-card use and self-fueling stations, the process of buying gasoline has changed little since the days of Henry Ford. So with gas prices rising again, seasoned technology innovators see an opportunity to change how people pay at the pump…